— Visual Identity
Contrarian Ventures likes to think differently. The name implies that, obviously. But they found it hard to stand out from the crowd with a brand that was lost in a sea of lookalike venture capital funds.
Contrarian Ventures commissioned a complete overhaul from the roots up. As a result, a brave and distinct brand emerged with a no-nonsense personality and a visual identity to match.
It is one of those cases where our own heads were blown away (pun intended, see below). Kudos to a client who embraced creativity and originality and never needed persuasion to believe in the things that we believe in.