Money travels freely
— TransferGo

Print and outdoor image campaign for young Lithuanian startup TransferGo that works with money transfer services across Europe. TransferGo is a new company making international money transfers faster, cheaper and easier. It’s as easy as traveling through Europe with a Schengen visa. That’s why the campaign features famous people from Lithuanian banknotes engaged in touristic activities around Europe.

full-img
transfergo_tourists_3_aotw
transfergo_tourists_2_aotw
transfergo_tourists_1_aotw

To get the message of money traveling across we had to make sure that the art showing touristic activities looks just like Lithuanian banknotes. So we kept the exact character's facial expressions shown on banknotes as well as used their original color tones and patterns, not to mention the exact same drawing style.

To get the message of money traveling across we had to make sure that the art showing touristic activities looks just like Lithuanian banknotes. So we kept the exact character's facial expressions shown on banknotes as well as used their original color tones and patterns, not to mention the exact same drawing style.

To get the message of money traveling across we had to make sure that the art showing touristic activities looks just like Lithuanian banknotes. So we kept the exact character's facial expressions shown on banknotes as well as used their original color tones and patterns, not to mention the exact same drawing style.

To get the message of money traveling across we had to make sure that the art showing touristic activities looks just like Lithuanian banknotes. So we kept the exact character's facial expressions shown on banknotes as well as used their original color tones and patterns, not to mention the exact same drawing style.

kupiura
patterns
mockup-1

Agency
Milk Vilnius

Role
Art Direction
Design

Credits
Tatiana Trikoz
Vytautė Vilutytė
Rimantas Stanevičius
Antonio Bechtle

Recognition
Grand Prix, 1 Gold & 2 Silver arrows at ADrenalinas
1 Silver, 1 Bronze awards at Baltic Best
1 Gold, 1 Silver hammer at Golden Hammer
Most effective service introduction to the market campaign at Password
Featured on Behance